Brand photographer in Vienna – your company, the way it really works
Employer branding, brand imagery, commercial photography – three names for the same job: images that show who works for you, where and how. Real photos of your office, your processes and your people. Since 2013 I have photographed companies in Vienna and Lower Austria from the inside – IT companies, corporates, museums and galleries, breweries – delivering what your website, LinkedIn and the press office need for the next six months, often from a single session.
One visual style for every channel
Portraits from the portrait photographer, site images from the architectural photographer, team photos at the next summer party: that makes three visual languages, three invoices and images that never match. From one photographer you get one consistent style: website, careers page, LinkedIn and press kit look like they come from one company. Plus one briefing instead of three, one contact and images that still match your library at the next shoot. One session on a single day is usually enough: with the experience from more than 1,300 documented shoots I switch from the production hall to the board portrait in the same morning.
For everyone who doesn't like being photographed
Hardly anyone volunteers to stand in front of a camera, and that is perfectly fine. I take the time each person needs, have a quick chat, show the first frames on the display – the ice is usually broken after two or three shots. The result is portraits in which your people look like themselves, on a good day.
“Mr Seirer knew exactly how to make the models look natural and relaxed.”
“I felt so comfortable in front of his camera, and all the photos are spectacular!!”
What you get
People at work
No staged handshakes. Your team in the places where it actually works – workshop, lab, open-plan office, construction site – photographed so that candidates can see where they would work.
Teams & portraits
Leadership, departments, new colleagues: consistent portraits for website and LinkedIn, in one day, without a studio appointment. How to prepare for a portrait .
Site & spaces
Reception, production, meeting rooms, the view from the 12th floor – the images missing from the careers page and the site presentation.
Vertical for social media
A third of the images is deliberately shot in portrait format, so LinkedIn, Instagram and job ads don't have to make do with cropped landscapes.
Trade fairs & brand presence
Your booth, your products, your conversations with customers: images that show how visitors experience your brand – for the follow-up report, the website and planning the next appearance.
Studio photography: where the work gets made
A studio says more about a brand than any mood board: the tools, the materials, the order and the disorder, the people at work. For designers, artists, makers and studios I photograph exactly that place – for the website, the press and social media. For example during Foto Arsenal Wien's studio visit with Elfie Semotan in December 2024: prints laid out on long tables, rolls of backdrop paper, the desk beneath the lamps.
Trade fair photography
A trade fair booth costs a lot and stands for three days. The images of it you keep using: for the follow-up report, the website, LinkedIn and planning the next appearance. I photograph the booth empty and in use, the products in detail and the conversations with customers – so that you can see how visitors experience your brand. Most recently at Architect@Work Vienna 2024 and 2026, before that at ART & ANTIQUE in the Hofburg, BUCH WIEN and Experts Live Europe in Berlin, among others.
Images of trade fair booths at congresses – among others for PRO EXPO – are on my page about conferences and trade fairs.
Where the images end up
One shoot, seven channels – the details are in the guide to a multi-platform visual strategy. The short version:
- Careers page & job ads
- Real workplaces instead of stock photos: candidates will spot the difference immediately.
- Website & about us
- Team, site, way of working – timeless enough that the images still hold true in two years.
- LinkedIn & social media
- A stock of images you can use for a whole year.
- Press, print & annual report
- High resolution, full usage rights – including for agencies and media that request images.
How it works
1
Briefing
One conversation: what are the images for, which departments, which sites, who absolutely has to be in them? Which images already exist? That becomes a shot list that structures the shoot.
2
The shoot
Usually one session, half a day or a full day on site. I work with available light and a mobile flash kit without bringing your operation to a halt.
3
Selection & editing
Every usable image, consistently edited, delivered within 3 working days through the password-protected gallery, optimised for web, print and social media. Portraits with extended retouching follow within 10 working days.
4
Top up instead of starting over
New colleagues, a new site: once you've booked, you get a photographer who already knows the visual language – the new images match the existing ones.
What clients say
Michael hat uns bei vielen unterschiedlichen Events und Terminen begleitet. Egal ob als Fotograf bei Interviews, zur Unterstützung der Berichterstattung von Live-Events, Konzerten und Theaterauftritten oder für Porträtaufnahmen der Chefredaktion. Bei jeder Aufgabe hat er seine Professionalität demonstriert und das absolute Maximum an Originalität, Fotoqualität geliefert. Zudem war die Post-Produktion der Fotos schnell und zuverlässig.
Janetts meinungJanett Cernohuby Michael begleitet Anecon/NAGARRO schon seit einigen Jahren und setzt für uns umfangreiche Event-Dokumentationen, tolle Mitarbeiterporträts und aussagekräftige Imagebilder um. Er ist jemand, der sein Handwerk mit Professionalität, Engagement und Liebe betreibt. Wir freuen uns auf viele weitere gemeinsame Projekte.
Anecon/NagarroElisabeth Schwaighofer I really appreciated the kindness of this man. It’s my first time in the Willem and I am glad I met him. I felt so comfortable in front of his camera, and all the photos are spectacular!! I’m looking forward to seeing him again the next year :)
Willem C. Vis MootAlice Super nettes Service. Unkompliziert und flexibel in der Zusammenarbeit. Professionelle Fotos. Der Umgang mit den Amateur-Models ist besonders hervorzuheben, sehr feinfühlig. Herr Seirer wusste genau, wie er die Models dazu bringt, natürlich und entspannt zu wirken. Ganz klare Empfehlung!
Oliver Tuerkoglu Michael versteht es, sein Gegenüber in Szene zu setzen, dabei gute Ideen für nicht alltägliche Szenen einzubringen und lässt auch den Spaß nicht zu kurz kommen. Insgesamt haben wir uns bei der Portraitsession sehr wohl gefühlt. Die Fotos haben Top-Qualität und waren rasch verfügbar. Insgesamt also sehr empfehlenswert!
Reinhard S. Michael ist sehr professionell und hat alles nach meinen Wünschen umgesetzt. Während unserer Zusammenarbeit herrschte ein sehr freundschaftliches und lockeres Verhältnis und das hat man auch in den Ergebnissen gesehen. Ich bin sehr glücklich mit den Resultaten und würde immer wieder auf Michael zukommen, wenn ich neue Bilder benötige. Er hat mich absolut mit seiner zuverlässigen, sympathischen Art und mit der Qualität seiner Bilder überzeugt.
Katrin Zauberfee
What does it cost?
That depends on how many departments, sites and people come together in one day – and whether portraits with extended retouching are part of it. So there is no figure here, but a quote after a short conversation: you tell me what the images are for, I tell you within 24 hours what it costs. Always included: the briefing, travel within Vienna, editing of every usable image and full commercial usage rights – unlimited in time and territory, including for agencies working on your behalf.
What "full usage rights" means in practice – and why it matters more for brand images meant for years of use than for any event – is in the guide to copyright and usage rights.
Guides to brand photography
A Brand Photography Day at Your Company: How It Works and What to Prepare
How a brand photography day for employer branding works – from briefing and shot list to delivery, with a checklist of what your team needs to prepare.
Read
How to Prepare for a Business Portrait – from Clothing to Glasses
Preparing for a business portrait or headshot: what to do two weeks before, the day before and on the day – clothing, colours, glasses, hair and what to bring.
Read
Multi-Platform Visual Strategy: How to Maximize ROI from One Corporate Photography Session
One well-planned event shoot can feed seven content channels for six months - with real examples of where a single Vienna session actually ended up.
Read
Do you already have a date?
If the date, venue and occasion are set, a short note is usually enough to check my availability. Feel free to write directly.
Prefer email? hallo@seirer-photography.com
